Social Media
Tools Used:
Hootsuite
Buffer
Planoly
YouTube Studio
FB Business Manager
FB Ads Manager
Tweet Hunter
Google Analytics
Metrics I Focus On:
Engagement Rate
Follower Growth
Reach & Impression Rate
Audience Demographics
Conversion Rate
Strategy:
Leverage the power of compelling copywriting, an audience-centric approach, and creative visual storytelling to create engaging content that resonates with the target audience.
By understanding audience preferences and pain points, I tailor content to their needs, helping create genuine connections.
Use data-driven decision-making and continuous measurement of KPI's so content is optimized content for engagement and impact.
Cross-Channel Synergy:
Create an interconnected brand experience across multiple platforms. By strategically synchronizing content and campaigns across various channels like Facebook, Instagram, Twitter, and LinkedIn, I ensure consistent messaging and cohesive storytelling.
I leverage each platform based on its strengths enabling me to reach and engage with diverse audiences effectively.