Social Media

Tools Used:

  • Hootsuite

  • Buffer

  • Planoly

  • YouTube Studio

  • FB Business Manager

  • FB Ads Manager

  • Tweet Hunter

  • Google Analytics

Metrics I Focus On:

  • Engagement Rate

  • Follower Growth

  • Reach & Impression Rate

  • Audience Demographics

  • Conversion Rate

Strategy:

  • Leverage the power of compelling copywriting, an audience-centric approach, and creative visual storytelling to create engaging content that resonates with the target audience.

  • By understanding audience preferences and pain points, I tailor content to their needs, helping create genuine connections.

  • Use data-driven decision-making and continuous measurement of KPI's so content is optimized content for engagement and impact.

Cross-Channel Synergy:

  • Create an interconnected brand experience across multiple platforms. By strategically synchronizing content and campaigns across various channels like Facebook, Instagram, Twitter, and LinkedIn, I ensure consistent messaging and cohesive storytelling.

  • I leverage each platform based on its strengths enabling me to reach and engage with diverse audiences effectively.