Major Impact Media Lead Generation
Generating new leads through front end products and lead magnets
Platform: Kajabi, OptinMonster, Twitter, Convertri, Canva
Skills: Landing page copywriting, graphic design
Goals: Generate new leads, sell front-end products, increase Twitter following
Front End Product Creation
I played a major role in facilitating the creation of a front-end product called "Super Charged Course Sales" aimed at generating new leads that would drive them towards the agency's back-end offers. I was responsible for building and writing copy for the landing page and setting up the Kajabi course for the product. I helped facilitated the complete creation and marketing of this offer from start to finish. Through team efforts, we successfully developed a product that effectively brought in new leads to the agency's marketing funnel.
Agency Lead Generation
I was responsible for creating free lead magnets for the company's website to grow our email list and generate leads. Our focus was on providing valuable and informative content that would help potential leads understand our methods and leave them wanting to know more about how we could help scale their business. One of the lead magnets I created was particularly successful in generating leads from the website and I also used it to successfully attracted new followers and leads from Twitter. This lead magnet was instrumental in increasing the agency's visibility and attracting potential clients to the business.